ParthusCeva Announces Executive Management Changes to Enhance North American Focus and Post-Merger Integration of the Company

San Jose, Calif - April 07, 2003 - ParthusCeva, Inc. (NASDAQ:
PCVA; LSE: PCV), the industry's leading provider of licensable Digital
Signal Processor (DSP) cores and platform-level IP solutions, today
announced that it intends to strengthen its headquarters function in the
US, including the hiring of a new chief executive officer and new chief
financial officer to be based at the Company's corporate headquarters in
San Jose, California.

The Board believes that this will strengthen the Company's sales and
investor presence in the US, and will further advance the integration
process arising from the combination of Ceva and Parthus completed in
November 2002. Historically, the US has been the largest sales territory
for the Company, and since the completion of the combination, the
considerable majority of shareholders are US based.

In this regard, Dublin-based CEO Kevin Fielding has resigned as an
officer and as a director and will be replaced as a director by Peter
McManamon, who served as a director of Parthus prior to its combination
with Ceva. Dublin-based CFO Elaine Coughlan has also resigned, effective
May 23, 2003. Both Mr. Fielding and Ms. Coughlan will remain working with
the Company through the transition period.

Beginning today, the Company's executive functions will be shared by
Chairman Eli Ayalon and Vice-Chairman Brian Long, who will become
interim-CEO until a new CEO is appointed. At that time, Mr. Ayalon and Mr.
Long intend to resign from their positions as Chairman and Vice-Chairman
and continue as non-executive Directors, and an additional independent
non-executive Director will be appointed to the Board to serve as
Chairman. The shift of executive management to the US is not expected to
have any operational impact on the Company's operations in Ireland, UK or

"Kevin and Elaine have been an important part of the Company, and we
would like to extend our thanks for their commitment and contribution to
ParthusCeva," said Eli Ayalon and Brian Long, Chairman and Vice-Chairman
of ParthusCeva. "We look forward to fully exploiting our US customer,
technology and shareholder franchise by locating our executive management
team in the Valley."

"As part of ParthusCeva's future growth plans, we believe it is in the
best interests of the Company to focus its executive management in the
US," said Kevin Fielding and Elaine Coughlan, CEO and CFO of ParthusCeva.
"We are proud to have contributed to what the Company has achieved in the
last few years, we leave the Company on a strong technical and financial
footing and we look forward to help making this transition as smooth as


Note To The Editor

Mr. Fielding joined Parthus Technologies plc in June 1998 and together
with co-founders Brian Long and Peter McManamon, turned the Company from a
semiconductor design-services provider into one of the fastest growing
semiconductor IP companies in the industry. Mr. Fielding was promoted to
president of the Company shortly after completing a successful IPO in May
2001, and nominated to the board later that same year. Upon completion of
the merger of Parthus and Ceva in November 2002, Mr. Fielding became CEO
and president of the newly formed Company and a member of the ParthusCeva
board of directors.

Ms. Coughlan joined Parthus Technologies plc in November 1999 as
Corporate Controller, VP Finance and played a central role in organizing a
successful IPO of the Company in May 2000. In recognition of her
achievements, Ms. Coughlan was promoted to the position of CFO in March
2001. Upon completion of the merger of Parthus and Ceva in November 2002,
Ms. Coughlan became CFO of the newly formed Company with responsibility
for finance, legal, treasury and investor relations.

About ParthusCeva, Inc.

Further information about ParthusCeva


Safe Harbor Provision

This document contains "forward-looking statements", which
are subject to certain risks and uncertainties that could cause actual
results to differ materially from those stated. Any statements that are
not statements of historical fact (including, without limitation,
statements to the effect that the Company or its management "believes,"
"expects," "anticipates," "plans" and similar expressions) should be
considered forward-looking statements. Important factors that could cause
actual results to differ from those indicated by such forward-looking
statements, include uncertainties relating to the ability of management to
successfully integrate the operations of Parthus and Ceva, uncertainties
relating to the acceptance of our DSP cores and semiconductor intellectual
property offerings, continuing or worsening weakness in our markets and
those of our customers, quarterly variations in our results, and other
uncertainties that are discussed in the registration statement on Form S-1
and the most recent report on Form 10-K of ParthusCeva, on file with the
U.S. Securities and Exchange Commission.