Innochip Launches Digital Audio Broadcast Chip Powered by ParthusCeva's Teak DSP Core

Hsin-Chu, Taiwan & San Jose, CA - October 07, 2003 -
Innochip Technology, Inc., a leading ASIC Design Services company and
ParthusCeva, Inc. (Nasdaq: PCVA, LSE: PCV), the leading licensor of
digital signal processors (DSP) cores and solutions to the semiconductor
industry, today announced that Innochip has successfully deployed a
Digital Audio Broadcasting (DAB) chip powered by ParthusCeva's Teak® DSP
Core targeting the rapidly emerging high-definition digital radio market.

Digital radio, also termed DAB and HD (high-definition) Radio, is a
digital radio system which is replacing existing analog AM/FM systems with
interference free CD-quality sound. Also designed for multimedia
applications, digital radio signals can additionally carry text, images,
data and video. Digital-radio services are already operating in more than
20 countries worldwide.

Innochip's solution is a complete low-cost, low-power, programmable
digital radio platform capable of multiple audio functions including DAB,
HD Radio and MP3 digital audio. Based on ParthusCeva's programmable Teak
DSP Core, Innochip's 0.18u System-on-Chip (SoC) is comprised of a TSMC
PLL, Innochip ADC and Artisan library. The highly integrated SoC with both
channel and source decoder on-chip, minimizes the number of external
components and, as a result, chip size, cost and power consumption.

Innochip's digital radio SoC is capable of performing a sample data
rate of 2MHz enabling a digital-radio to simultaneously receive data
related services such as messages, electronic newspapers and videotext
information as well as music.

Mr. HR Yeng, Innochip's President commented, "The performance level of
ParthusCeva's licensable Teak DSP Core allows us to move a significant
portion of the audio and multimedia processing to software. As a result,
our customers benefit from the flexibility, cost and the time-to-market
advantages a software programmable solution can offer."

"With Innochip, we are extending the realm of DSP technology into
high-growth digital multimedia markets such as digital radio," said Gideon
Wertheizer, EVP at ParthusCeva. "The emerging digital radio market and its
consolidation with multimedia and telematics introduces significant
opportunities for leveraging our DSP technology."

About Teak

Teak is a 16-bit fixed-point general-purpose licensable DSP core. Teak
is a dual MAC architecture with parallelism capabilities. It s soft-core
fully synthesizable core enables fast process and foundry migration. The
low power Teak DSP design as well as its high performance makes it
suitable to a wide variety of battery-powered portable applications,
including speech and audio processing, multimedia and wireless
communications (2/2.5 and 3G), high-speed modems, advanced
telecommunication systems, and various embedded control applications.

About Innochip

Innochip Technology, Inc. is a full-service provider of custom chips to
the leading electronics companies. Founded in 2000, the company's unique
approach manages every step of the IC development process - from RTL
coding through manufacturing and delivery of packaged and tested parts.
Innochip offers one of the most comprehensive platforms for development of
SOC solutions based on the strengths within complex digital and high
performance AD/DA converters. Innochip is a member of TSMC Design Center
Alliance, IP alliance partner, an Artisan's service net member and a
ParthusCeva partner approved design service center. Innochip has
experience with embedded processors, DSP, and complex digital design,
which has resulted in a leading edge in quality and Time-to-Market. For
more information about Innochip, please visit

About ParthusCeva, Inc.

Further information about ParthusCeva

A PDF copy of this press release is also available here


Teak is a registered trademark of ParthusCeva, Inc. All
other company or product names are the registered trademarks or trademarks
of their respective owners.

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