Parthus Licenses NavStream™ Platform to ARM Enabling GPS Integration into Next Generation Mobile Phones and Automotive

San Jose, Calif./Dublin, Ireland - August 30, 2000 - Parthus
Technologies plc (Nasdaq: PRTH, LSE: PRH), a leading developer of
semiconductor intellectual property (IP) for the Mobile-Internet market,
today announces that it has concluded a licensing and royalty agreement
with ARM [(LSE: ARM); (Nasdaq: ARMHY)], the industry's leading provider of
16/32-bit embedded RISC microprocessor solutions, for the Parthus
NavStream™ Platform. Under the agreement, ARM will jointly sell and market
the NavStream™ Platform to its global network of partners, which includes
many of the world's leading semiconductor companies and mobile phone

GPS (Global Positioning System) is poised to play a critical role in
the Mobile-Internet arena. GPS utilizes information from satellites and
wireless networks to instantly locate any mobile device to within 5-20
meters. A recent US Federal Communications Commission (FCC) mandate has
dictated that by October 1, 2001, all cellular carriers in the US must be
able to instantly locate cellular callers to emergency 911 services. GPS
is currently the only technology that provides consistent and accurate
positioning to satisfy this FCC requirement.

In addition to this FCC legislation, GPS also offers many commercial
opportunities to wireless operators through 'location-based m-Commerce'.
Operators can sell many unique services such as real-time driving
directions, traffic information and personalized concierge services such
as nearby restaurants, stores, ATMs, and places of interest. As GPS
becomes ubiquitous in cars and mobile phones new uses will emerge such as
automated road tolling and parking fees based on location and asset
protection - if a car or phone is stolen, it will be possible to locate it
over the Internet

The ARM7TDMI® core-based NavStream™ technology is a complete GPS
Platform incorporating radio, baseband and software stacks for both mobile
phone and automotive markets. Uniquely NavStream™ delivers unrivalled
location accuracy (locates users to under five meters within the five
second E911 guideline) to any device, be that a mobile phone, PDA
(Personal Digital Assistant) or GPS enabled vehicle, and from anywhere in
the world. NavStream™ is architected to be air interference independent,
functions to any wireless standard and operates inside houses, moving
vehicles, under heavy foliage and in dense city locations across the
globe. Furthermore, the platform is designed to deliver lowest cost to
implementing GPS in handsets and automotive, with novel hardware and
software features that maximize sensitivity (-176dbw), eliminate frequency
jamming and minimize power consumption. Uniquely, NavStream™ can operate
in both GSM and CDMA networks.

Under terms of the agreement, ARM will incorporate NavStream™ into its
core technology offerings. In addition, ARM will sub-license the
NavStream™ Platform to its global network of customers and partners. The
agreement includes both license and royalty fees to Parthus.

Brian Long, Chief Executive Officer, Parthus Technologies plc today

"ARM is the undisputed leader in designing and licensing
microprocessors to the mobile phone market and we are extremely pleased to
extend our existing technical and equity partnership with this licensing
agreement for our GPS technology. This technology enables wireless
operators to offer location based services that are seen as killer
applications for the rapidly emerging m-Commerce market such as real time
maps, pinpointing nearest restaurants or banks, and locating people."

Robin Saxby, Chief Executive Officer, ARM Holdings plc added:

"ARM is committed to working closely with our partners to provide a
full range of technology solutions, and to enable a digital 'foundation'
for the next generation of mobile electronics products, from automotive
navigation systems to wireless information devices. This agreement with
Parthus will enable us to build upon our already strong presence in the
wireless market, introducing a new level of innovation while reinforcing
ARM's role as the architecture of choice for the digital world."

About ARM Holdings plc

ARM is the industry's leading provider of 16/32-bit embedded RISC
microprocessor solutions. The company licenses its high-performance,
low-cost, power-efficient RISC processors, peripherals, and system-chip
designs to leading international electronics companies. ARM also provides
comprehensive support required in developing a complete system. ARM's
microprocessor cores are rapidly becoming the volume RISC standard in such
markets as portable communications, hand-held computing, multimedia
digital consumer and embedded solutions. More information on ARM is
available at

About ParthusCeva,


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