Maxim Integrated Products licenses Parthus NavStream GPS RF multi-chip to enable unrivalled location accuracy for Mobile-Internet devices

San Jose, Calif./Dublin, Ireland and Sunnyvale, Calif. -
September 21, 2000
- Parthus Technologies plc (Nasdaq: PRTH; LSE:
PRH), a leading developer of semiconductor intellectual property for the
Mobile-Internet market, today announced that Maxim Integrated Products
(Nasdaq: MXIM), a worldwide leader in design, development and manufacture
of linear and mixed-signal integrated circuits, has signed a licensing and
royalty agreement for the Parthus NavStream(tm) single chip GPS radio.

Maxim has licensed and is currently integrating the NavStream
multi-chip Platform for its global customer base. The single chip radio is
designed specifically for implementing GPS in cellular handsets and
automobiles, with innovative hardware and software features that maximize
sensitivity (-176dbw), eliminate frequency jamming and minimize power

NavStream is a complete GPS Platform incorporating radio, baseband and
software stacks for both mobile phone and automotive markets. Most
importantly, the RF receiver offers the best timing resolution (5ns) and
the most competitive positional accuracy in the industry (under 5 meters).
This outperforms competing solutions by a factor of 60 in terms of
positional accuracy. This speed and accuracy is available on any device,
whether a mobile phone, PDA (Personal Digital Assistant) or GPS enabled

GPS technology is a critical component for delivering location based
Mobile Internet services, providing users with a low cost method of
identifying their location with pinpoint accuracy. GPS uses information
from satellites and wireless networks to instantly locate any mobile
device to within five meters. GPS also puts the user in control, they can
decide to disable the GPS if they want to protect their whereabouts at any
particular time.

A recent U.S. Federal Communications Commission (FCC) mandate has
dictated that by October 1, 2001, all cellular carriers in the U.S. must
be able to instantly locate cellular callers to emergency 911 services.
GPS is currently the only technology that satisfies the FCC's
requirements. In addition to the FCC legislation, GPS also offers many
commercial opportunities to wireless operators through 'location-based
m-Commerce'. By harnessing the power of GPS technology, mobile operators
can offer users many unique services, including real-time driving
directions, traffic information and personalized concierge services, such
as nearby restaurants, stores, ATMs and places of interest. As GPS becomes
ubiquitous in cars and mobile phones, new services such as automated road
toll payment, parking fees and security (if a car or phone is stolen, it
will be possible to locate it over the Internet) can be rolled out

"Maxim is a leading semiconductor company and are an increasingly
important player in the wireless world with its recent CDMA product
developments," said Kevin Fielding, chief operating officer of Parthus
Technologies. "This technology enables location-based services that are
viewed by many as the killer application for the rapidly emerging
Mobile-Internet market, enabling services such as real-time maps,
pinpointing nearest restaurants or banks and locating people."

"We chose Parthus' RF NavStream Platform as it is unmatched in terms of
accuracy and power efficiency," said Eric Munroe, executive director of
Maxim's Wireless Business Unit. "Clearly, location based technology is a
core application to the Mobile Internet. There are tremendous
opportunities for those companies that get products to market first, which
is the key advantage in licensing NavStream from Parthus."

Commercial terms were not disclosed.

About NavStream™

NavStream is a complete GPS based Platform encompassing Radio, Baseband
and Software stacks targeted at mobile phone and automotive markets.
NavStream is deployable either in a single chip, GPS radio with GPS
baseband integrated into host processor, or uniquely in a 'zero chip'
configuration which encompasses a multi-mode GPS / Bluetooth™ radio
and integrated baseband.

The NavStream™ Platform encompasses:

SiGe RF: Delivers very high sensitivity enabling GPS
reception in challenging environments such as in buildings, urban canyons
and deep foliage. A key feature is the ability to reject out of band
interfering signals - a key issue in cellphone integration.

0.18CMOS GPS / Bluetooth™ Multi-Mode RF: This highly
integrated radio delivers lowest cost for implementing GPS in wireless
handsets. When combined with the integrated GPS Baseband, this 'zero chip'
deployment delivers, at under $4, the lowest cost in the industry to
deploying GPS in handsets. The radio is highly configurable and can
operate in either GPS or Bluetooth only mode or combined GPS /
Bluetooth mode. Availability in Q3 2001.

NavStream Baseband: Targeted at the ARM 7 processor (and
fully AMBA compliant), the NavStream Baseband uniquely enables the vendor
to select the number of GPS complex correlators for the device. Extending
GPS correlators greatly speeds time to first fix of location.

NavStream Protocol Stacks: An extensive suite of software
stacks of tracking, navigation and accuracy. The Platform will also
include a GPS DSP that further accelerates time to first fix, particularly
in challenging environments such as inside buildings. A range of software
enables the Platform to be targeted at wireless handsets, automobiles,
timing, avionics markets. All software stacks are modular in architecture
minimizing required RAM for embedded environments (<180kBytes).

NavStream™ Market Drivers - Users

Meanwhile, NavStream™ delivers a host of advantages to users. These

Unrivalled accuracy - While most networked-based location
technologies can locate the user to within a range of 100 meters,
NavStream™ utilizes a GPS (network independent) approach to locate the
user to within 5 meters

Speed - Unlike many GPS technologies, NavStream™ can
pinpoint the location of an individual in a matter of seconds

Privacy - Because NavStream does not depend on networks to
determine a location, users can choose to keep their location private from
third parties

Security - The technology incorporated into NavStream™
ensures that users can signal their location quickly and accurately

GPS Everywhere - Being an ultra high sensitive GPS Platform,
NavStream™ can work practically in any environment: cities, inside
buildings, urban canyons, deep foliage, remote rural environments.
Moreover, GPS operates globally unlike national proprietary standards.

About ParthusCeva, Inc.

For further information About ParthusCeva,

About Maxim Integrated Products

Established in 1983, Maxim Integrated Products is a worldwide leader in
design, development, and manufacture of linear and mixed-signal integrated
circuits (ICs). Maxim circuits "connect" the real world and digital world
by detecting, measuring, amplifying, and converting real-world signals,
such as temperature, pressure, or sound, into the digital signals
necessary for computer processing. Net revenues were $864.9 million for
the year ended June 24, 2000. The Company has over 3,500 employees at our
headquarters in Sunnyvale, California; Beaverton, Oregon; and other
offices worldwide. Maxim stock is listed as MXIM on the NASDAQ exchange.
Visit Maxim at


This press release may contain "forward looking
statements" within The meaning of Section 27A of the Securities Act of
1933, as amended, and Section 21E of the Securities Exchange Act of 1934,
as amended. Any "forward looking statements" in this press release are
subject to certain risks and uncertainties that could cause actual results
to differ materially from those stated. Any statements that are not
statements of historical fact (including without limitation statements to
the effect that the Company or its management "believes," "expects,"
"anticipates," "plans" and similar expressions) should be considered
forward-looking statements. Important factors that could cause actual
results to differ from those indicated by such forward-looking statements
include uncertainties relating to the acceptance of semiconductor
intellectual property offerings, expansion of our business, quarterly
variations in results, and other uncertainties that are discussed in the
"Risk Factors" section of our final prospectus dated May 19, 2000, which
is on file with the SEC and of our listing particulars dated May 19, 2000,
filed with the London Stock Exchange and the Registrar of Companies in
England and Wales and the Registrar of Companies in the Republic of

For a PDF version of this press release, click here .